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Content Marketing for Field Services Technology
Content marketing is not only about what you write and how you share it. It is also about “who” wrote it. In this case, out client is seeking to position their company as thought leaders in the area of “Field Services Technology” and as a close partner with Microsoft. We created an eBook based on interviews with the client’s leadership and a well-known leader from Microsoft.
The entire piece was authored as a part of the “Digital Transformation Leadership Form”, a content group managed by OnTrack CMO. This provides a third party perspective to aggregate thoughts from each company. (Example: We are recognized as a top Consulting Firm on DesignRush which provides 3rd party endorsement for OnTrack CMO). Promotion takes place over a 6-12 month period and includes both direct and social channels.
Click on this image to view the interview whitepaper.
Click on a thumbnail below to see more campaigns or visit our Content Library for more listings.
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Sales Enablement Kit: Sell More Software16 April 2019 - 10:19 PM
Cracker Jacks, Cloud and Content Marketing24 March 2019 - 1:09 PM
Video Insights15 March 2019 - 10:48 PM
Executive Minicamp10 February 2019 - 2:31 AM
Content Marketing for Field Services Technology23 January 2019 - 9:34 AM
Unconditional Money-Back Guarantee1 January 2019 - 10:56 PM
Notes from the Field15 November 2018 - 3:30 PM
